Softbank-backed e-commerce platform Meesho will launch its much-anticipated annual sale, the ‘Meesho Mega Blockbuster Sale,’ starting September 27. The company has announced a record-breaking number of sellers onboard, surpassing its competitors in the industry. This year’s sale features over 2 million sellers and 120 million product listings spread across 30 diverse categories, promising a grand shopping experience for consumers across the country.
Unprecedented Growth in Seller Participation: Mega Blockbuster Sale
Meesho has reported a remarkable 42 percent year-on-year growth in its seller base, reaching a total of 2 million for the upcoming festive season. This surge in seller participation highlights the platform’s growing popularity and its commitment to supporting small and medium-sized businesses. In comparison, Amazon India reported a 14 percent growth in its seller base, which now stands at over 1.6 million sellers for their annual sale, ‘The Great Indian Festival.’
Meesho Leads the Competition in Seller Numbers
With 1.4 million sellers registered for the ‘Meesho Mega Blockbuster Sale 2023,’ Meesho continues to lead in terms of seller engagement and growth. The company attributes this success to its seller-friendly policies and wide reach across India. Meanwhile, Flipkart, another major player in the e-commerce space, has reported a stable seller base with over 1.4 million sellers, including those from its subsidiary platform Shopsy. Despite this, Flipkart’s seller growth has remained relatively stagnant compared to Meesho’s rapid expansion.
Expanding Access and Affordability for Consumers: Mega Blockbuster Sale
Meesho’s annual sale aims to make festive shopping more accessible, affordable, and convenient for shoppers across India. With a diverse range of products across 30 categories, the platform is poised to offer something for every consumer. The sale not only supports small businesses but also enhances consumer choice, providing an opportunity for customers to purchase a wide variety of products at competitive prices. As Meesho’s seller base continues to grow, so does its influence in the e-commerce landscape, making it a strong contender among industry giants like Amazon and Flipkart.
