In a surprising turn of events, Royal Challengers Bangalore (RCB), the Indian Premier League (IPL) franchise, has outshone Cristiano Ronaldo’s Al Nassr FC to claim the title of the most popular sports team on Instagram in Asia for November.
“Led by Faf du Plessis, RCB clinched the top position by securing 164 million interactions on Instagram, surpassing prominent teams like MS Dhoni’s Chennai Super Kings, Mumbai Indians, and Al Nassr FC”.
The astounding popularity of Virat Kohli on social media, coupled with RCB’s colossal fan base, played a pivotal role in achieving this remarkable feat. Kohli, one of the most followed athletes globally, boasts over 265 million followers on Instagram, which is more than 22 times the number of RCB’s 11.8 million fans on the platform.
This achievement not only highlights the immense appeal of RCB in the digital space but also showcases the unparalleled influence of IPL teams and cricket stars on social media platforms. The dynamic interaction between fans and teams amplifies the excitement and engagement surrounding cricket, further solidifying its position as a global sporting phenomenon.